http://www.alisondriscoll.com the bottled blonde of marketing Mon, 18 Aug 2008 15:11:23 +0000 http://backend.userland.com/rss092 en Finally got the Facebook chain letter hoax that had people so "worried." Nearly 2 years ago. And, to be honest, I didn't actually receive it, a profile I manage did. Nevertheless, my first reaction was to laugh--to myself though, this was not actual LOL quality humor. It was more of ... http://www.alisondriscoll.com/index.php/facebook-chain-letter-hoax/ By now, a lot of businesses have figured out that there are a ton of social media tools that can boost business tremendously. Using social media at all will make you look like you "get it;" using social media effectively can help gain you more clients, better employees and a ... http://www.alisondriscoll.com/index.php/five-facebook-applications-for-business/ Anyone else noticed the recent upswing in celebrity "voice overs" or narration or whatever you want to call it? So far I've heard: Kevin Spacey for Honda John Corbett (Aidan on Sex and the City) for AppleBee's (Way less annoying than Wanda Sykes, thank you!) David Duchovny for Purina (Which no one believed ... http://www.alisondriscoll.com/index.php/celebrities-sell-cars-coffee-kibbleeven-the-kitchen-sink/ 'Cuz I can totally see someone, hammered, having this incredible revelation that "we should advertise on the moon!" And then sobering it into Rolling Rock's Moonvertising promotion. I drove by the Boston Moonvertising billboard several times (it's on my way to work) before I remembered to Google the term. I'll admit ... http://www.alisondriscoll.com/index.php/is-alcohol-advertising-drunk-think/ I realized I've started analyzing TV rather than watching it, which has totally changed my viewing behavior. I'm all about the TV/internet integration/cross promotion (apologies for the excess slashing) a la (anyone know how to do accents in WordPress?) QuarterLife, Lost and Greek. I also am loving/scrutinizing LipStick Jungle, but ... http://www.alisondriscoll.com/index.php/internetv/ So I'm driving to the 9-to-5er this morning, flipping through the radio stations 'cuz I haven't updated my iPod in a while when I hear Ramiro from Jam'n 94.5 talking about reputation management. Like, what?!? So of course I had to call in and explain how it works, that it's ... http://www.alisondriscoll.com/index.php/reputation-management-on-the-radio/ Happy <3 Day! Haha, for those of you who know me offline, in the real world, that is not a greeting that usually escapes my lips (or my fingers). But I'm trying not to be such a cynical V-day Scrooge (and I've gotten some cute and, uh, creative holiday wishes from ... http://www.alisondriscoll.com/index.php/happy-___-day/ Isn't this what AOL did back in the day when they were the ISP, like, 10 years ago? Everyone had AOL when I was in 7th and 8th grade, and real, postal email boxes were always filled with CDs boasting "1500 hours of AOL-FREE!" AOL and Time Warner merged in 2000, ... http://www.alisondriscoll.com/index.php/the-best-thing-in-life-are-free-but-not-for-long/ Definitely "lol"ed when I saw this commercial the other night. However, once my Julie Roberts-esque cackling subsided, I started to think about the subtext of the ad (as I am wont to do), and my brain was off and running. Watch the 15 second clip, then finish reading while you ... http://www.alisondriscoll.com/index.php/even-bad-sex-sells/ Yep, that's right, Merry Christmas. Not Happy Holidays or Season's Greetings. 'Cuz you know what? Tomorrow is Christmas, not Hanukkah or Kwanzaa or any other Wintery holiday. So Merry Christmas to all. For whatever reason, I didn't really get into the Christmas spirit much this year; I really think the ... http://www.alisondriscoll.com/index.php/merry-christmas/