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	<title>Alison Driscoll</title>
	<link>http://www.alisondriscoll.com</link>
	<description>Facebook, copywriting and social media marketing</description>
	<lastBuildDate>Tue, 03 Aug 2010 14:22:05 +0000</lastBuildDate>
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		<title>The 10 Second Facebook Fix Guaranteed to Send You More Traffic</title>
		<description><![CDATA[Use the Info box. You can put a clickable link in there! You just need to include the http:// part first.
Yes, it really is that simple. And yet, more than half of Facebook page admins don&#8217;t seem to realize that they can add a link in that box. And some of the ones that do [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/the-10-second-facebook-fix-guaranteed-to-send-you-more-traffic/</link>
			</item>
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		<title>Customer Service Rep, Meet Marketing Manager</title>
		<description><![CDATA[If you follow me on Twitter, you know that I&#8217;m not shy about voicing my opinions. Yes, I will complain when something is not up to par, especially service. In my mind, it&#8217;s the easiest to fix, because all it takes is some common sense and human decency. The shipment might not get here faster, [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/customer-service-rep-meet-marketing-manager/</link>
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		<title>What Brands Should Learn From Facebook&#8217;s New &#8220;Community Pages&#8221;</title>
		<description><![CDATA[As a user, I find community pages supremely annoying. Yes, the push to greater connectivity is pretty  cool, but connected doesn&#8217;t mean &#8220;created out of thin air.&#8221; I&#8217;m all for  connecting me to an existing page that already has good content, but I&#8217;d  rather not have Facebook troll my profile for random [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/what-brands-should-learn-from-facebooks-new-community-pages/</link>
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		<title>Page Admins: Don&#8217;t Bother Sending An Update To Facebook Fans (Or Whatever They&#8217;re Called Now)</title>
		<description><![CDATA[OK, I&#8217;m calling it: marketers should probably give up on mass messaging people who &#8220;Like&#8221; their Facebook Page (Facebook users formerly known as &#8220;Fans,&#8221; who, coincidentally, Facebook still calls &#8220;Fans&#8221; in the admin section of all Pages).
A few months ago, I talked about how Facebook moved the notifications for Page updates to a subset of [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/page-admins-dont-bother-sending-an-update-to-facebook-fans-or-whatever-theyre-called/</link>
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		<title>Get Graduation-Ready, Social Media Style</title>
		<description><![CDATA[It&#8217;s that time again! Besides random excuse-for-a-sale holidays, it&#8217;s also graduation season. Very soon, scores of barely legal to drink college graduates will be flooding the job market, looking for their first big break after school. But outside the trauma of most likely having to move home, many grads have a lot more on their [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/get-graduation-ready-social-media-style/</link>
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		<title>Every Day Is a Holiday for Online Retailers</title>
		<description><![CDATA[I&#8217;m a little bit obsessed with shopping. And I love a good sale more than anything: the excitement, the elbowing and jockeying for position, the occasional waking up early to score the best deals. And so I&#8217;ve embraced the gimicky promotions and overdone advertising to announce super shopping sales. Or, I thought I had.

It&#8217;s Not [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/every-day-is-a-holiday-for-online-retailers/</link>
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		<title>How Search and Social Media Intersect: Focus On Facebook</title>
		<description><![CDATA[In case you missed my presentation on search engine optimization and social media at Pubcon South in Dallas last week, I&#8217;ve uploaded it to SlideShare and added it here for your viewing pleasure.
Optimizing Content for Both Facebook and Organic Search
As you may have noticed, Facebook is one of my favorite topics. It&#8217;s also a major [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/how-search-and-social-media-intersect-focus-on-facebook/</link>
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		<title>Figuring Out Facebook: What NOT To Do</title>
		<description><![CDATA[I love my mother. Really, I do. But she&#8217;s from a different generation, and some of the things she says when trying to discuss Facebook, or Twitter, or even just the internet in general, are just too hilarious not to share.  Like when she told me she couldn&#8217;t watch a video because &#8220;that damn FoxFire [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/figuring-out-facebook-what-not-to-do/</link>
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		<title>Online Retail Marketing: Tips From An (Almost) Professional Shopper</title>
		<description><![CDATA[You wouldn&#8217;t think I&#8217;d be impressed by static banner ads much these days, considering that I&#8217;ve done countless versions for clients and, quite frankly, have seen waaaay cooler stuff online, either through work or my extensive online &#8220;window shopping.&#8221; However, the simplicity and stopping power of a well-executed and targeted banner is enough to get [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/online-retail-marketing-tips-from-an-almost-professional-shoppe/</link>
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		<title>The Internet, In Infographics</title>
		<description><![CDATA[I&#8217;ve got a growing collection of images I think are cool slowly taking over my desktop, so I figured it was time to share. (This is why they stay on my desktop; until I do something with them, as a motivator to blog, print, wallpaper or what have you with them. So far, it&#8217;s maybe [...]]]></description>
		<link>http://www.alisondriscoll.com/index.php/the-internet-in-infographics/</link>
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