I’ve had success adding that many in one day, but not EVERY day. There are a lot of factors here, and I have had accounts suspended or banned for this activity. Fortunately, I was able to argue my case and learn from the process.

That said, the most important thing is to look like a human and not a computer when you add people. The exact same number, day in and day out, looks like a script. If you never use the account for anything except friending, it will seem suspicious. If you try to push and think you can get to 75 “just today,” you will likely be suspended.

Sometimes Facebook will send warnings that say you appear to be abusing the site, but not always. The best advice I can use for this method of Facebook marketing, and in general, is moderation. In this particular case, these people have not opted to receive communications from you, so be sensitive to the fact that you are essentially cold Facebooking them.

Use a variety of tactics, on and off Facebook, and have respect for the medium.